Vice-Chairman & Chief Sustainability Officer (CSO) of Iberostar Group and passionate about tourism and the oceans, Gloria Fluxà has extensive experience in the tourism industry, with expertise in innovative business and environmental, social, and governance (ESG) leadership. As a fourth-generation member of the family business, Gloria continues Iberostar’s legacy as an organisation with purpose, embedding its values and commitment towards clients, the environment, its people and communities, something that Iberostar has been recognized for over the past 65 years.
Gloria Fluxà assumed the role of Vice-Chairman when she joined Iberostar Group in 2006. Throughout these past years she has become deeply interested in embedding sustainable development across the industry and creating a hotel company that stands for responsible tourism grounded on good scientific, ethical, and corporate management. In 2017, she then became CSO to further Iberostar’s sustainability strategy; including its Wave of Change movement supporting coastal health, a decarbonisation strategy to achieve net zero by 2030, and evolving operations to circularity.
Drawing upon her extensive knowledge of the sector and passion for sustainability she was recognized as a Young Global Leader by the World Economic Forum in 2018. In 2023, she was appointed as Vice Chair of the World Travel and Tourism Council (WTTC) and Chair of its Sustainability Committee for her dedication to sustainability and her vision for harmonising economic growth with environmental preservation and social impact. She was also acknowledged as one of the distinguished individuals on the 2023 TIME100 Climate list, the first annual list compiled by TIME magazine that celebrates the contributions of 100 exceptional individuals who are leading climate action within the business community.