Erika Harms is the Global Sustainability Office Director at Iberostar where she leads the sustainability team in scientific-driven actions for a sustainable ocean economy and responsible tourism model. She builds bridges between the private sector, public sector and governments in order to bring transformative solutions that address critical challenges and contribute to sustainable development through regenerative tourism. This work is seen through Iberostar’s Wave of Change, the first innovation hub born from the tourism industry that provides strategies for the sector to integrate science-based actions into business models. Through 5 focus areas of action, Circular Economy, Nature-based Solutions, Blue Foods, Climate Action and Destination Stewardship, Wave of Change aims to drive change for a more sustainable future.